One day your business went from being a hobby, a part-time enterprise or just ticking along to a serious contender in the world of business. Unfortunately, the opportunities for learning and business development haven't kept up - and you find it hard to gain education at that next level of business.

This is where Master Mums steps in, with:

  • access to amazing experts that you share between just 8 of you,
  • talking on unique issues affecting growing, more successful businesses,
  • engaging with a like-minded group of women, and 
  • accountability, brainstorming & information sessions run consistenly throughout the year to ensure growth.

How does it work?

Please note: Master Mums is available to all businesses (however, if you're in products and want to manufacture/take your product to market - a tailored option is on the way for you - register with Alli if you'd like info when launched).

Every month, over a 10 month period you will get:

  • 1 x 1 hour presentation with a guest mentor talking/brainstorming on a specific topic (see below for the list of mentors and topics) followed by 1 hour accountability
  • Bi-monthly two-hour brainstorm and accountability session

Video conference calls will be on Fridays with the dates listed below, starting at 10am Melb time with a maximum of 8 members online (all can be seen and heard). Alli Price, founder of Motivating Mum to host.

Master Mums 2017 Speakers/Topics:

1. Your why/your priorities/building a business that represents you

Feb 10 with Karen Gunton of Lighthouse Revolution

karen gunton is a business alchemist and badass rule-breaker who never uses capitals. she is passionate about helping women in biz hone in on their purpose and shine their light in this world. she started the lighthouse revolution as a call to action for entrepreneurs to not just build a business build a lighthouse instead... to start from within, to ignite their light, and to build everything else around it.

Feb 17 : Group Brainstorm and accountability

2. Looking after your customers

March 10 with Danielle Storey of Million Dollar Relationships

Through Million Dollar Relationships, Danielle ensures that clients are focusing on their own businesses and walking away with easy to implement processes and plans to build million dollar relationships with their customers, their staff, their families and with themselves. She engages with groups and individuals to help them implement practical processes and create workable systems that result in engaged owners, loyal staff and raving fans. 

March 24 : Group Brainstorm and accountability

3. Pricing and business growth

April 21 with Julia Bickerstaff of The Business Bakery

Julia Bickerstaff is the founder of The Business Bakery, a school and a community helping people make a Healthy Income from their handmade, home based or other intentionally small businesses.

Julia appears regularly on TV as the finance expert on Channel 7s Kochie’s Business Builders and the small business expert on ABCNews 24’s Finance Quarter. She also writes for a number of publications including Smartcompany, Startup Smart, and Flying Solo and is the author of the best-selling book “How to Bake a Business”.

4. Clever marketing for your business

May 19 with Susie Campbell of Little Black Book Marketing

Susie Campbell discovered her love of marketing on a budget, whilst serving in the Royal Navy and being tasked with delivering multi-million pound contracts with zero budget. She quickly learned to barter, trade and partner and find creative ways to market events, products and services without spending.

On arriving in Australia in 2013, within a year, Susie had created a rapidly growing business, Little Black Book Marketing, without a cent to invest in startup and without any connections. Supporting clients across Aus and NZ, she now shows other entrepreneurs how to think a little differently and not break the bank, when it comes to marketing.

5. Selling well 

June 9 with Fran Pratt, KISS to Sell

Fran runs a sales consulting business for mid-sized businesses and KISS To Sell for micro and small business, with a special passion for helping women succeed. She has lots of experience that she loves to share across a wide range of businesses from corporate to SME, from mass marketing to network marketing, rural and urban.

She loves business and teaching people how to sell – especially those who hate it. Good selling is about thinking and acting in a way that helps people buy from you.

June 16 : Group Brainstorm and accountability 

6. Content marketing & social media

July 21 with Alli Price, Motivating Mum

In addition to being Big Boss of Motivating Mum, Alli mentors in social media, manages the social media accounts of many small businesses and has been recently taken on as social media mentor for traders in both Glen Eira and Boroondara Council areas. She speaks regularly on using FB, Instagram and other applications and has, of course, been using social media (all platforms) successfully for her own business for 10 years. 

7. PR & opportunities for you

August 11 with Kate Gniel of Headstart Communications

Kate has worked for almost fifteen years in PR and Marketing roles in Australia and the UK. She has experience with working in a variety of sectors including education, not for profit, parenting, fashion and health & Beauty. 

Kate started Head Start Communications in August 2009 so that she could use her experience and skills to offer smart, effective public relations support to other individuals and businesses. 

August 25 : Group Brainstorm and accountability 

8. Master your stressed mindset 

September 8 with Dr Linda Wilson of Dr Linda

Linda is a Corporate Wellness Consultant, Presenter, Author, Radio Host and mother to 2 teenage entrepreneurs.

With 20 years in practice Linda has a wealth of experience to share about overcoming our greatest obstacle - our mind. Afterall, life happens. Linda knows it is possible to avoid the pitfalls of old thinking, feeling and behaving  - you know the one’s that you promised yourself you would never do again? Join Linda to learn about your brain and how you can control it along with your thoughts, feelings and emotions. 

9. Outsourcing & HR

October 13 with Charma Voller of Charma Voller Consulting and Rosie Shilo of Virtually Yours

Charma is a transformational Human Resources Professional, incredibly curious about human behavior and changing the way we live, work and play for a more fulfilled life. 

Charma specialises in enhancing employee performance through coaching, culture programs and change management. She has a Master of Business (HRM) through Swinburne University, is an Accredited PROSCI Change Management practitioner, DISC Behavioural Profiler, i4 Neuroleader Practitioner and Credentialed Practitioner of Coaching.

Rosie owns and runs ‘Virtually Yours’, a thriving and ever-growing network for over 170 Australian Virtual Assistants which she founded in 2004.

Rosie has mentored many new and experienced VAs in their business, and seen them overcome many hurdles to achieve amazing goals. This inspired her to write “VA VA Voom: How to become an amazing VA and every client’s most Valued Asset” which was published in May 2014 and has sold hundreds of copies to date.

This passionate woman who has been described many times as ‘awesome’ is a true asset to the Virtual Assistant industry and her desire to see the industry grow and develop shines through in everything she does.

October 27 : Group brainstorm and group accountability

10. Scaling your business and keeping the end in mind

November 10 with Denise Hall of The Entrepreneurial Mother

In my role as a Business Value Analyst, Broker and Exit Strategist, the BIG question is of course about answering what do you see as your ultimate outcome? If selling is on the agenda, then working out how saleable your business is will determine how much work you have yet to do. To help get you there, we go through a one-page ‘Scorecard', which gives a line-in-the-sand as to how your business stacks up at this particular point in time and highlights what to concentrate on to get where you intend.

Should you be a Master Mum?

You really should be involved in Master Mums if you want:

  • To move your business forward in a huge way
  • To be connected to like-minded women at a similar level in business
  • To be able to pick the brains of amazing biz women/speakers and get specific advice for your challenges/queries
  • To be able to tick off your business and personal goals at the end of the year

To ensure businesses are all of a higher level they must:

  • Have been in business at least 3 years and/or a minimum turnover of $30 000 (although I am happy to consider businesses that come close)
  • Be committed to making their business a success
  • Have the time and energy to not only commit to making the sessions but implementing what you have learned

Master Mums is only open to 8 women max. 


Commitment is for the 10 months and cost is $193.05 inc GST per month and you are more than welcome to set up a DD and pay monthly – in total this would be $1930.50 inc GST for the year.

Or pay $1750 inc GST upfront and save $180.56.

Contact Alli for more info or to book your place - currently only 3 places left.


You really should be involved in this if you want:


·         To move your business forward in a huge way

·         To be connected to like-minded women at a similar level in business

·         To be able to pick the brains of amazing biz women/speakers and get specific advice for your challenges/queries

·         To be able to tick off your business and personal goals at the end of the year